Breitling, a company that creates luxury watches has announced on their website that they should henceforth allow their clients to pay for their products using Bitcoin, Ethereum, or other high-profile cryptocurrencies.

The watchmakers have established a partnership with BitPay, a renowned cryptocurrency payments service provider, who also confirmed the news on Twitter, saying: “We are excited to partner with [Breitling] to bring new payment options to your customers.”

The company is said to now accept quite a number of cryptocurrencies, including Bitcoin (BTC), Bitcoin Cash (BCH), DogeCoin (DOGE), Ethereum (ETH), Litecoin (LTC), Wrapped Bitcoin (WBTC), and five stablecoins, including Binance USD (BUSD), Gemini Dollar (GUSD), and USD Coin (USDC).

At the time of writing, Breitling’s most high-profile watches will cost you approximately 2.5 Bitcoin, with the current price of $20,043.93.

The company is not the first luxury watchmaker to accept crypto payments. The first one to introduce this payment method in this finery world was Tag Heuer, which was later followed by the Swiss Hublot.

After such names stepped into the crypto game as Tesla, PayPal, and Microsoft, it seems like a logical progression of events that more high-profile companies would follow. Other large everyday services that accept crypto now are for example AT&T, Starbucks, and AMC Theaters.